Smart Announces First All-Electric Carsharing Fleet in the US

Daimler’s Car2go subsidiary has announced the introduction of the first all-electric carsharing fleet in North America. According to company, the plan calls for 300 zero-emission Smart ForTwo electric cars to arrive in the city of San Diego by the end of the year. Read more »

Vilner Custom Studio Takes on the Smart ForTwo

You may or may not like Vilner's aesthetic proposals, but you’ll have to agree that Bulgarian studio is a very good example of what a company from a relatively small country with no background in its niche can achieve with some hard work and smart yet efficient marketing tactics. You see, instead of focusing on the local market and waiting for someone to discover the firm’s products, over the past year or so Vilner has been aggressively promoting every tune it has worked on. We don’t know if this strategy has translated into an overseas income, but it has put the company on the map, and that’s something worth noting.

In this latest tune, Vilner crafted a bespoke Smart ForTwo for one of its local customers. The Lilliputian two-door model received extensive styling modifications built around a square motive that is visible inside and out. On the outside, the ForTwo gains a colorful wrap that includes a chrome finish at the back and orange wheels, while the interior has been completely reworked featuring new and more luxurious materials throughout. Follow the jump for more pictures as well as a video from the build.

Read more »

So this is Music Nowadays: Apparatjik and Smart Collaborate with a Disco Ball Smart ForTwo [with Video]

When I say, “Apparatjik,” you say, “Gesundheit”. Why? Because no doubt you, like me, had not even heard of these guys until today. Apparatjik are an electro band from Europe that describes their music as, no joke, “combat-disco”. Oh how I wish I was making this up. Anyways, for the band’s latest art-exhibition-cum-live-show Smart – yes, the same one that makes those piddling little city cars – took one of their ForTwo EV’s and covered it with a mosaic of mirrors.

I guess it must be artsy or something. As Michael Fischer, a spokesperson for Smart and someone who probably understands Appartjik about as well as you or I, explains:

“It’s not their approach to deliver a perfect piece of art or a perfect piece of music. It’s a very conceptual project. It’s not like a regular band. They play in a cube.”

Read more »

Ford CEO Alan Mulally Believes Fiat 500 Won’t Succeed in the USA

There’s been a lot of hype surrounding the U.S. launch of the Fiat 500, with many predicting a commercial success for the Italian mini even before it landed on this side of the Atlantic. However, there’s one industry executive that doesn’t believe in Fiat’s retro-penned hatchback. We’re talking about Ford CEO Alan Mulally. When asked about the market prospects of the Fiat 500 in the United States in an interview with Italian-language news magazine Panorama, Mulally said: "I do not see large market in the U.S.A. for a smaller car than the Fiesta. Those that tried failed.”

Read more »

Smart Brings Some Color to Fortwo with New Nightorange Limited Edition

Over the years, Daimler's Smart unit has introduced many limited edition models of its Fortwo micro car such as the 'Three', 'Hello Kitty' and 'GB-10'. This time around, Smart has presented a more sporty looking special edition of the Fortwo called the Nightorange.

Read more »

Mercedes-Benz Patents Designs of Smart Roadster Model

Back in 2001 at the Geneva Motor Show, Smart introduced a quirky roadster concept with no doors, no roof and no windscreen called the Crossblade. The Fortwo Cabrio-based concept eventually went into a limited series production the following year with Smart offering a total of 2,000 cars.

Fast-forward to today, and Smart appears to be readying a spiritual successor to the Crossblade as the firm's parent company Mercedes-Benz has trademarked these designs drawings of a two-seater roadster model.

Unlike the original Crossblade, which came without doors featuring instead steel safety bars at passenger shoulder height that swing upwards with the help of a gas-operated struts, the roadster model seen in these pictures gets a conventional set of doors. It also features a larger wind deflector surrounding the driver and passenger as well as Smart's trademark Tridion Safety Cell - albeit redesigned to look like separate safety bars.

Read more »

All-Electric Smart Fortwo Joins Hertz Fleet

Mainstream American consumers may not be willing to cough up tens of thousands of dollars to buy new electric vehicles just yet, but they may be tempted to rent one. The Hertz Corp. and Smart USA today announced a joint partnership to bring the all-electric version of the Fortwo mini to Connect by Hertz car sharing and Hertz Rent A Car locations in New York, Washington, DC, and San Francisco.

Read more »

Car Spotting: Ferrari Fortwo makes Aston's iQ look like a Work of Art

If anything else, you can't blame Smart Fortwo owners for not having a sense of humor. Snagged on the streets of London by Carscoop reader Rob J., the Smart-tuned-into-Ferrari Fortwo comes with all the latest advancements in aerodynamic technology such as the individual, F1 style front and rear spoilers that keep the car firmly on the ground, even when people pass by and sneeze. Intrigued? Run through the jump for more tantalizing pics.

Read more »

2010 LA Design Challenge ends with a Tie: Cadillac and Smart Declared Winners

This year's Los Angeles Design Challenge ended with a tie, as judges, after much deliberation, declared two winners: the Cadillac Aera and smart 454 WWT. The challenge was to envision a four passenger car tipping the scales under 1,000 lbs (454 kg).

"Deciding this year's Design Challenge winner was a tremendously difficult decision as the quality of entries has increased throughout the years", agreed the Design Los Angeles judges. "This year's winners - the Cadillac Aera and the smart 454 WWT - offer two very different visions of the 1,000 lb. Car, yet are equally as amazing. They are both very expressive of their brand; GM is art and science and smart is playful and fun".

Read more »

How Cute: Smart Fortwo Says Hello Kitty to U.S. Buyers with Special Wraps

Hopefully, most of our readers will agree that a Smart Fortwo is a far more suitable candidate for a 'Hello Kitty' makeover than a Ferrari 360 Modena [weep here]. Furthermore, unlike the custom Modena, the Fortwo Hello Kitty is an officially licensed product as Smart's US distributor, Penske Automotive and Sanrio, the owner of the 'Hello Kitty' brand, signed an agreement to add a series of car wrap designs featuring the popular feline to the carmaker's vehicle customization program.

Read more »

LA Auto Show Design Contest Part 2: Mercedes, Nissan, Smart, Toyota and Volvo Concepts

Here's our second part on the 2010 Los Angeles Auto Show's "Design Challenge" with futuristic-looking lightweight concept models from Mercedes, Nissan, Smart, Toyota and Volvo. For the first group of concept studies, click here to check out our previous post.

Read more »